Business professionals and businesses use media tools such as LinkedIn, blogs, Twitter, You Tube, and Facebook for self promotion. They use these networking tools to promote their events, and to communicate with other people. Business people can use social networking to make their business more popular and attract people to do business with them. Social networks are being used to develop products as well. Using social data to determine which features customers like and don’t like. Social networks help them to gain sales intelligence, drive sales, and close deals. Now a day’s companies recruit their employees through these social networks as well.